AI Insights · Timothy · January 2021
Brazil's Air Travel App Performance in Q4 2020: A Sensor Tower Report
Sensor Tower's analysis of the top 5 air travel apps in Brazil shows significant user engagement in the fourth quarter of 2020. Download and weekly active user trends reveal the apps' performance in the region.
In the fourth quarter of 2020, Brazil's air travel app market saw varied performance among the top contenders. This analysis by Sensor Tower provides insights into the downloads, revenue, and weekly active users of these leading applications.
LATAM, the app from LATAM Airlines Group S.A., maintained consistent downloads throughout the quarter, starting at around 21K in late September and peaking at nearly 28K in late November. The app's weekly active users also saw an increase, starting at approximately 126K in the last week of September and peaking at over 133K in late November.
Flightradar24 | Flight Tracker by Flightradar24 AB experienced a revenue increase from $2.2K to over $3.6K by the end of December. The app's downloads saw a steady rise, with a notable jump from around 6K in late September to over 12K in the final weeks of December. Weekly active users fluctuated, starting at approximately 77K and ending the quarter at around 78K.
The performance of Planes Live - Flight Tracker by Clime Weather Service, LLC, showed a revenue trend with a slight increase by the end of the year, moving from $1.9K to just over $2.1K. Downloads decreased sharply in October but then gradually increased to over 2K by the year's end. Weekly active users saw a decline in October, followed by a moderate recovery, ending the quarter at around 10K.
TAP Air Portugal showed a downloads trend that fluctuated, with a peak at over 2K in early December, but ended the quarter with around 1.3K. Weekly active users started at roughly 4.1K and saw a decrease to just over 3.2K by the end of December.
Lastly, Flight Tracker + by Impala Studios exhibited a minor revenue trend, peaking at $102 in mid-October and ending the quarter at $45. The app's downloads showed a steady increase from 1.1K to over 1.5K. Its weekly active users saw a gradual rise from approximately 10.8K to over 11K.
For more insights into the performance of these apps and others in the air travel category, Sensor Tower's comprehensive data provides an in-depth look into market trends and user engagement.
